Author Archives for Sarah Hughes

About Sarah Hughes

Director of Content at Wibbitz

Learn more about video localization, personalized video, and how to create content for target audience

Video localization at scale: How to create personalized video content for every target audience

September 11, 2020 9:00 am Published by Leave your thoughts

The best communication messages are ones that are personalized to the intended recipient, including taking into account regional interests, languages, time zones, and more. The larger your audience, the greater the variation in personas, making the task of personalization a definite challenge—but not an insurmountable one. 

Companies are turning to cloud-based tools like the Wibbitz online [...]