Elle Merritt

Recent Posts

5 Publishers Sticking to Great Video Monetization Strategies

Posted by Elle Merritt on May 16, 2017 12:01:00 AM

It’s no secret that video adds immense value to a site. Videos are simply more engaging than static content and have proven to be an effective way to reach and maintain a solid audience. Not only does video provide a better user experience for the viewer, but, as digital video ad spend continues to surpass that of search and display, it’s also the best way to generate revenue.

Topics: Video Monetization

Partner Spotlight: How TMZ Scales Social Video on Multiple Platforms

Posted by Elle Merritt on Feb 13, 2017 10:00:00 AM

We’re constantly inspired by the innovative ways that publishers leverage Wibbitz to create content their audiences love, so we decided they deserve a shoutout! This time we've chosen to spotlight our star partner TMZ, whose team has been killing the social video game with the help of our multiplatform publishing tools. 

Topics: Publishing Platforms, Company News